Top Platforms Losing Users, Psychology Tips For Posts And How To Find Your Target Audience – August 15th, 2018 – Jumpwire Social Media Briefing

Hey Jumpwire Community! ✌️

TOP PLATFORMS: Facebook, Twitter, and Snapchat are losing monthly users and here’s why: Link

  • Facebook’s global users have risen but three million were lost in Europe.

  • Twitter has lost one million monthly users.

  • Snapchat has lost 3 million daily users following the redesign.

FACEBOOK RESEARCH: Here are the key takeaways from analyzing 43 million Facebook Business Page posts from the top 20,000 brands: Link

SOCIAL MEDIA PSYCHOLOGY: Are you wondering why people like, click and share certain posts but not others? Here are 7 psychology facts that all social media marketers should know: Link

  • Be transparent right off the bat and admit to your flaws.

  • Evoke strong emotions from your followers.

  • If someone does something for you, do something for them.

TINDER: How Tinder won the dating app battle and why the swiping model can’t be beaten: Link

INSTAGRAM: Everyone can see you online now. Here’s how to hide your active status on Instagram: Link

BRAND VOICE: Refining your personality on social media can be a daunting process, so here are 5 social media personas to make your brand stand out: Link

HOW-TO-VIDEO: How to find your target market on social media: Link

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Chris Claflin