Silicon Valley Driving People Away, New Twitter Layout And Papa John’s Negative Tweets – September 5th, 2018 – Jumpwire Social Media Briefing

Hey Jumpwire Community! 👋

SILICON VALLEY: Silicon Valley costs are driving away the people that this technology giant was built on. Link

TWITTER: Twitter’s testing a new layout for replies, focused on improving engagement. Link

INSTAGRAM: Instagram just added a verification request form and new security features. Here’s how to apply. Link

SOCIAL MEDIA TIMELINE: Check out this all-encompassing infographic detailing the birth of social media. Link

  • Facebook launched in February of 2004.

  • LinkedIn achieves profitability in April 2006.

  • 400K Twitter tweets posted in June 2007.

FACEBOOK VIDEO ADS: Facebook opens up video ad opportunities to more creators as it takes Watch global. Link

BRAND REPUTATION: Papa John’s has created a social media ad featuring negative customer tweets that’s been watched 1.7 million times. Link

HOW-TO-VIDEO: Check out this article and video explaining influencer marketing trends that will dominate in 2018. Link

  • Influencers will become more important as people design their own viewing experiences.

  • Influencers will recognize the value of their personal brands.

  • Influencers will produce more shareable content for brands.


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Gavin McGarry